Home of theKbuzz

We are a Word of Mouth Marketing firm that creates and sustains buzz through innovative marketing concepts, communities, and conversations. It's that simple, really. We believe that buzz can be achieved by taking great ideas, and starting conversations about those ideas. We make companies worthy of Word of Mouth-- not just by starting a conversation about a brand, but by coming up with the reason consumers should be talking about a brand. theKbuzz can help your brand navigate through the "buzz marketing" catchphrases, and create a measurable, strong, and yes, BUZZ-WORTHY campaign for your brand.

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Corporate Culture Renovation Kickoff
11/18/2008

Inspired by Tony Hsieh, CEO of Zappos.com and the Keynote speaker at the WOMMA Summit in Las Vegas last week, theKbuzz has begun an internal audit and renovation of our own corporate culture. We are continuing to create a fun, rich and rewarding atmosphere to work in and one in which we don't just say that we value our clients, but we learn to think and act as our clients would in everything we do, and grow our clients' businesses as much as we grow our own. We plan to play hard, work harder and share hardest and one day have a great Culture Book just like Zappo's does.

Check out our WOMMIE winning Case Study!
10/21/2008

Click here to download our presentation of our award winning Case Study! Our program with The Shops At Atlas Park has won us a WOMMIE, the highest award in the Word of Mouth community. We are accepting this award for The Atlas Solution in Vegas this November. We're honored to share the WOMMIE with the two other winners with McDonald's and HP! Woo Hoo!

Phenomenal Fans of FiOS!
10/17/2008

Our test program for Verizon FiOS just concluded, and it was a tremendous success! We built a group of Fans of FiOS who showed their love of the brand through creative videos. We hosted Fans of FiOS parties throughout Westchester and Long Island. The results were phenomenal! Check out some of our funniest videos here, here and here too! Look for the 2009 program expansion coming soon.

theKbuzz's blog on all that is buzz-worthy
in the world of Word of Mouth Marketing!

Tue, 18 Nov 2008

Wait, you mean no one has a LuvCrush on me?-- Social Networking False Ads Get Removed!

Darn.

I just read this article and now I'm sad. Apparently, someone does not have a luv crush on me, as my facebook profile ad suggested. Well, it wasn't really me, but many of my single friends have received advertisements talking about the secret crushes that supposedly love them. After they go through a variety of different clicks to try and find out who has a crush on them, they realize that they are in fact, being directed to this. Also, they now have a crapload of spyware on their computer, slowing them down, and aggravating everyone!

Tatto media claims that they do Smart Behav- (Read More)